Moving from Leads to Lead Completion

Thursday, June 13, 2019
2:00 PM - 3:00 PM EST

What is the thing that generates most business sales success? Leads.

You know you have a great product or service. You know you’ve hired talented staff and you’ve spent time perfecting your customer experience. But none of those matter if you haven't got any leads. Lead generation is critical. Successful companies spend a lot of time and money trying to get leads.

Is your lead program effective? Content, events, sponsorships, email, online advertising and social media all present opportunities, but given the current complexity in the marketplace, many companies still struggle to turn the leads into meaningful meetings with purchasers or influencers.

IT World Canada (ITWC) is the dominant lead generation company for the technology industry in Canada. Join President Fawn Annan, CIO Jim Love and Guest Speaker Tibor Shanto Principal on June 13 for a special 60-minute webinar where they will share the secret to lead completion.

In the webinar the they will outline:

  • How lead generation has changed - why the old techniques aren't working
  • The strength and weaknesses of different lead generation methods
  • The hidden spend in your organization
  • Why you lose leads or fail to convert them to opportunities

MODERATOR

Fawn Annan

President, ITWC

MODERATOR

Jim Love

CIO, ITWC

GUEST SPEAKER

Tibor Shanto

Principal

PROMOTED BY

ITWC

305 Milner Avenue, Suite 900
Toronto, ON M1B 3V4
www.itwc.ca
audienceservices@itwc.ca
1-877-338-6753


About ITWC Webinars

ITWC webinars offer an interactive educational opportunity at no cost. Join us for insights and thought leadership that focus on the critical situations you are dealing with today. Our webinars are led by experts in their fields. All attendees receive a highlights report recapping the important lessons from the session.

“The recent webinar was very clear and provided me with actionable information that I could use the very next day.”

- Webinar participant