First National Financial Corp. has announced it has deployed a Web-based customer relationship management (CRM) application from Toronto-based Atum Corp. to streamline sales processes. Ben Kawa, national manager, sales and strategic relationships, First National, said the company was looking to improve service to their Canada-wide network of mortgage brokers and turned to Atum
In a move to improve the way it bundles services to its customers, Saskatchewan-based telecommunications firm SaskTel announced last month that it has selected a marketing automation tool from analytics software vendor SAS Institute Inc. to improve its customer contact and retention initiatives.
For publicly traded enterprises like Telus Communications Inc., the impact of regulatory compliance legislation such as the U.S. Sarbanes-Oxley Act (SOX) has meant fine-tuning the existing culture of compliance. The Vancouver-based telecommunications firm recently announced that it is using ACL Services Ltd.
They may be on the opposite sides of the border, but emerging software company CEOs in both Canada and the U.S. are on the same side in agreeing on some of the challenges the software industry will face in the next two years, according to a recent report. The top challenges of the software industry include growing revenues with quality customers, maintaining a technology lead in vendors
For CI Mutual Funds Inc. (CI Funds), a recent business intelligence (BI) project was a case of starting small and thinking big. The Toronto-based investment management company has more than two million clients, manages approximately $50 billion in assets and recently deployed a BI solution to improve client reporting.
Not-for-profit charity organization United Way of Greater Toronto focuses on improving the long-term health of the community. And according to David Cook, the firm