We started 42 with the goal of being the most useful and loved data tool in retail With backgrounds in retail and data science, we know that it is hard for retailers to access data. Data is spread out among different sources making it difficult to access and often inaccurate. Most existing tools are too technical and not built for the people actually using the product. These inefficiencies make it very difficult and time consuming for retailers to get the answers they need to make decisions. Our team is dedicated to bringing you the best technology to make sure you always stay ahead.