John Gustavson is President and Chief Executive Officer of the Canadian Marketing Association (CMA), the largest marketing association in Canada. He is responsible for developing the strategic direction of the Association, as well as directing and managing its affairs.
Prior to joining the Canadian Marketing Association in 1990, Mr. Gustavson practiced law, and served in a senior capacity in the Ontario government and with two major multi-national corporations.
Mr. Gustavson is a recognized expert in public issues management, competition law and consumer privacy, and has addressed both national and international conferences around the world. He is a member of the Law Society of Upper Canada. He has also served on the Board of Directors of Advertising Standards Canada and is a past chairman of the Canadian Society of Association Executives.